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1999-Oct-04: Run Devil Run webcast

October 1, 1999 - Capitol Records and The MediaX Corporation "Fire Up" Exclusive Online Listening Bash Which Features First Broadcast of McCartney Radio Interview And Promotional Video

It's been nearly three years since the multi-platinum release of Paul McCartney's "Flaming Pie", but now the waiting is over and "Run Devil Run" is here. On Tuesday, October 5th at noon E.S.T. the World Wide Web will play host to the first international airing of the hard-driving, loud new collection of the "devil's music" from Paul McCartney. As part of the online party produced by Media X and Capitol Records, fans will also be treated to the premiere broadcast of a brand new Paul McCartney interview and the broadcast of a 5-minute behind the scenes, making of "Run Devil Run" video.

Six tracks, including McCartney's "Run Devil Run" and "Try Not To Cry", "No Other Baby" (Bishop/Watson), Elvis Presley's "I Got Stung", Chuck Berry's "Brown Eyed Handsome Man" and "Lonesome Town" (Knight) will be streamed in their entirety at MediaX's site and Capitol Records' site. The tracks will be available simultaneously for the duration of the promotion, which will last through Monday, October 11th at Midnight. The Eddie Puma produced radio interview will air in daily segments throughout the week with the final installment slated for Sunday, October 10th and the promotional video will begin airing on Wednesday, October 6th.

Users are also invited to register online to win a special "Run Devil Run" prize package that will include authentic Run Devil Run oils, candles, their own copy of "Run Devil Run," a limited edition D-Pro, which includes songs from "Run Devil Run", and a "Run Devil Run" poster. Two winners will be chosen from each web site. In addition a "Run Devil Run" screensaver, only available at amuznet.com, will be given away to those who log on during the promotion

"Run Devil Run" hits stores worldwide on Tuesday, October 5th surrounded by massive critical and popular praise. Thousands lined the streets of Los Angeles, New York, Cologne, Germany and London, England the past two weeks just to hear the much-talked about new recording from McCartney. The 15-track recording returns McCartney to the rawness of his roots, reprising the energized spirit and attitude of his earliest days in the music business, wrote one journalist. "It's the most upbeat record of the year," beamed another.

                    netcast link
                    paul-capitol records link


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